Archive for July, 2008
How Do You Measure The Success Of Your Blog?
If you’re a savvy blogger already then you’ll probably be obsessed by statistics such as the number of unique visitors to your blog, your subscriber numbers, the number of comments generated by each post and the number of track backs & links your posts attract.
If you’re a novice blogger or thinking of starting up a [...]
If you’re a savvy blogger already then you’ll probably be obsessed by statistics such as the number of unique visitors to your blog, your subscriber numbers, the number of comments generated by each post and the number of track backs & links your posts attract.
If you’re a novice blogger or thinking of starting up a blog, then these are the stats you need to familiarise yourself with because they tell you at a basic level how popular your blog is.
I can tell you now though, that whist I’ve been ever-so-slightly obsessed by subscriber numbers in the past (only when I set a goal to get 1,000 subscribers for the LI blog – which we achieved well within the 6 month timeframe we set for ourselves), I don’t tend to pay too much attention to the blog stats these days.
Whaaaat?
[I can hear the voices of certain stat-obsessed bloggers squealing in my ear right now!!!]
That’s right – whilst I do use our blogs as a marketing tool for our business projects, I don’t pay a huge amount of attention to the blog stats. And here’s why…
Do You Think Marketing Is A Dirty Word Or Are You A Marketing Whore?
[Excuse the crudeness of the title but I really couldn't think of an equally suitable word that worked]
Read the following questions and tick either A or B for whichever statement best describes you…
[Excuse the crudeness of the title but I really couldn't think of an equally suitable word that worked]
Read the following questions and tick either A or B for whichever statement best describes you…
Back To Form…And How
She’s back, yes you can’t keep her down for long…even with a stomach parasite, multiple mosquito bites (how on earth?!?…it’s winter here), a new full-time job and running another business. Yet despite all of this, I’m out of my funk and back on fighting form…and about bloody time, if I do say so myself.
First of [...]
She’s back, yes you can’t keep her down for long…even with a stomach parasite, multiple mosquito bites (how on earth?!?…it’s winter here), a new full-time job and running another business. Yet despite all of this, I’m out of my funk and back on fighting form…and about bloody time, if I do say so myself.
First of all the parasites from eating dodgy sushi are being nuked with the South African-sourced Matula Tea – quite possibly the most expensive tea I have ever bought and drunk.
Secondly, the bites are just about gone now and my lymph nodes are returning to normal size.
And finally, I’ve just about got my head around the new project I’m leading as part of my ‘job’ whilst we’re here; the project is all about treating HIV more effectively in South Africa – and for once it’s great to be using my business consulting skills for something worthwhile.
The downside is that it’s effectively full time and having done my first full week’s work since I left the rat race, I’m exhausted! But thankfully, the funk is over…
