About
Hello, I’m Lea (pronounced as in Lee-ah…not as in Lee).
This site is my official home on the web and is the centre point for pretty much everything I do both personally and professionally.
The blog is where I share my personal and professional insights - the things that don’t fit elsewhere and the things that I’m most passionate about.
I’m one of those people who never quite knows what to call themselves - I wear multiple hats and I’m interested in multiple things. Some people call us ‘multi-taskers’, others call us ‘flip floppers’ and some people can never quite keep up with us for long enough to figure out just what it is we do!
The hats I wear include:
- CEO
- Business Owner
- Location Independent Professional
- Business Strategist
- Serial Blogger
- Online Marketer
- Personal trainer & holistic health coach (qualified but not practising)
- Wife, Sister, Daughter, Granddaughter, Niece and Aunt!
I am *especially* good at two things…
- Instantly seeing a better way and process to do something and achieve a result
- Explaining complex, sometimes technical concepts in a way that anyone can understand
I know a thing or two about business…
- I was previously a management consultant for the world’s largest consulting company, Accenture.
- My specialities in the corporate world are Strategic Planning and CRM (Customer Relationship Management) which include marketing, customer service and customer loyalty; and designing end-to-end, cross-functional business processes.
- Since leaving the corporate world I have run and grown several of my own businesses to a profitable level - a Personal Training business, a Corporate Wellbeing business, a Business Coaching business and our current model which encompasses Strategy, Marketing & Technology offerings.
- I have coached and mentored other business owners to improve the profitability and success of their businesses.
You can also find me blogging elsewhere on the web…
I don’t just blog here but blog in several places on the web. I write about the following topics, all based on personal experience (I’m not one of those bloggers who writes about things I’ve never tried myself):
- About being location independent and running a business whilst travelling the world permanently.
- About business blogging and other online marketing topics for ‘traditional businesses’ at the Project Woodward Insights blog.
- About our personal travels at Wandering Woodwards.
- On Project Woodward’s exclusive client-only online publication, Business Headstart.
- As a guest blogger on Vagablogging, Freelance Switch and a number of other blogs in the blogosphere.
So you might just say that I know a thing or two about business and blogging.
If there’s anything else you’d like to know about me, just drop me a comment on one of the posts or get in touch by email and you’ll hear from me soon.




